ywca clark county asked Quoin to create a save-the-date card, invitation, poster and program for their new Fall fundraiser event. Working from the central concept of the chandelier that they had found, Quoin adapted their new identity system to brand the event. We placed the chandelier in the context of the red carpet, to further the combination of 'gothic' and 'glam', creepy and fabulous. (Fittingly,
There are thousands (literally thousands) of blog entries out there about how to best optimize your web site. The truth is deceptively simple: search engines like Google want content. They're like a news outlet. They're looking for the information that their users are looking for. If you have it, they'll like you more. If you tell them you have it, but you really don't, when
Sungari Pearl, a restaurant serving Chinese cuisine, felt their new business principles of simple, organic, locally-sourced food had changed their business completely. Along with needing to separate themselves from another restaurant with the same name, they decided it was time for a big change. They chose Seres, a derivation of the ancient Latin word for China, which symbolizes the very old relationship between China and
The Clark County, Washington chapter of the ywca wanted to modernize and update the organization's national identity to help them drive donations locally. Quoin created an identity system closely related to the national brand. We provided new brand standards for typography, colors, and photo usage. Then we began systemizing all off their materials. The stationery system, consisting of business cards, letterhead, envelope and thank-you card
We were hired to create a fresh new look for the front and back covers of this existing catalog, as well as a new introductory spread. We focused on showcasing their new gemstones, creating a lush focal point from the company logo, and advertising their limited-time sale. The piece was designed to be self-mailing. Finally, we helped guide the project through production.
VengaWorks needed sales materials for an expo and they needed them fast. On a tight deadline, we went from nothing but basic branding messages to three fliers and a folded product offering brochure, including time for printing.
Stumbled across this blog by illustrator Charlie Allen. He's 87, and he's scanning his back catalog and commenting on it. He has work on there from the 30's through the 70's, from what I've seen. Reading the creative briefs is a trip through the economic history of the USA.
Trading links with another site may not help you or the other site. Google wants to know if your site's content is trustworthy and valuable to their users. It uses the PageRank scoring system to describe your site's popularity. One large factor of your site's score is the quality and trustworthiness of the sites that link to yours. Such a link is called a "backlink"
WeLoveTypography.com is a comprehensive and wide-ranging clearing-house for cutting edge typography. But almost more important, to me personally, a great place to see old type solutions. This image is from the Boston Public Library Flickr group.