You're thinking about putting up a new web site. Fantastic. We think it's a great idea (we build them, after all). Before you build, decide what will happen once it's up.  Static, informational 'brochure' sites are a thing of the past. Today, competitive web sites are dynamic marketing engines that are a keystone of your business's [...]

There are thousands (literally thousands) of blog entries out there about how to best optimize your web site. The truth is deceptively simple: search engines like Google want content. They’re like a news outlet. They’re looking for the information that their users are looking for. If you have it, they’ll like you more. If you [...]

Trading links with another site may not help you or the other site. Google wants to know if your site’s content is trustworthy and valuable to their users. It uses the PageRank scoring system to describe your site’s popularity. One large factor of your site’s score is the quality and trustworthiness of the sites that [...]